'Lux'-urious B'wood beauties

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Lux' has been associated with more than 100 Bollywood beauties for years now. Let's have a pleasurable look at a few of them to feature in Lux ad and also the nostalgia-tinted look at the amazing women from Indian cinema history who stood by the beauty soap.

Lux has added yet another beauty in its brand ambassadors' kitty. Katrina Kaif will be seen endorsing the new variant, Lux Purple Lotus & Cream. The new Lux variant boasts of anti ageing properties and is infused with essential beauty oils from the purple lotus.

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Her looks varies dramatically, from earthy, to simple to super glam. No wonder Priyanka Chopra is the good choice to showcase the diversity of the Lux woman.

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It never came as a surprise to us that country's most beautiful woman endorses the most visible beauty brand. No one carried the Lux badwagon with such a great elan as Aishwarya.

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If her mother Babita had endorsed the soap in the 1960s and sister Karisma in 1990s, it's obvious for Kareena to carry on with the Lux legacy now. But there is a slight difference, it's chocolate that tempts Bebo.

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How could 'Lux' had missed on Bollywood's mast-mast beauty? Raveena Tandon builds the 'Lux' brand equity with her hot and appealing face.

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Diva Madhuri has surely been our Lux idol for ages. Lux has done the trick and guaranteed it's sale by featuring the hottest babe of the Bollywood. And why not.. she is the beauty, gals can always look up to.

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She may not be as desirable when it comes to movies but Ameesha's photogenic looks brought springy zest to the Lux image lending great value to the it.

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Trip down the memory lane. Yesteryear actress and an oomph girl, Zeenat Aman was one of the most defined beauties for the Lux advertisement. She joined the Lux brigade in the 1970s.

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If you thought Lux was just for the lovely ladies, you need to have a look. Our King too gets into the bath tub to endorse the girlie soap for a change, However SRK's 'Lux' ad raised many eyebrows.

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Most of the Bollywood's glam quotient once belonged to the chirpy actress, Juhi Chawla. For her energetic looks and bubbly persona, she became the face of the 'Lux'.

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'Lux'-urious B'wood beauties

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Celeb Themes

'Lux'-urious B'wood beauties

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